Iconic collaborations are at the heart of CoppaFeel!. From witty one-off product partnerships to long-term partner programmes packed with support and year-round opportunities, each of our partnerships is unique. Just like our boobs, pecs and chests!
If you work in the games industry – that’s everything from publishers and developers to esports teams and agencies, to everyone in between – then we’d love to explore working together to stamp out the late detection of breast cancer.
We’ve got campaigns you can get involved in that require low effort for high impact, or we can work with you to create bespoke activations to suit your needs and raise awareness about the importance of chest checking. This is the perfect opportunity to be associated with our fun-loving, boundary breaking brand that reaches thousands of young people.
Get in touch via gaming@coppafeel.org.
Donating a portion of your profits from a game sale or donating keys for a charity game bundle are a great way to get your games into the hands of new players all while saving lives.
How much would your players donate to breast cancer awareness for a pink version of their favourite skin? Can’t guarantee we’ll be the next Pink Mercy from Overwatch but we can try!
Gather your fans, influencers and staff to create a fundraising team for breast cancer awareness month. Everyone can rally together towards a shared goal, unite by their shared passion.
Whether sponsoring a fundraising event with a matched donation or gift in kind, or sharing stall space at an industry event, together we can create an engaging moment to reach your community and do good.
Let’s explore how we can work together to reach young people with our life-saving message.
In-game billboards and talent partnerships ignited conversations about chest checking with Roblox fans. Meanwhile our exclusive CoppaFee! UGC capsule collection kept players looking stylish while acting as a long-lasting brand reminder.
During the Women’s Euros 2025, top talent battled it out in EA Sports FC 25 to be crowned the first ever CoppaCup champion. Streaming the competition brought talent, gaming, and a major cultural moment together to raise awareness about regular chest checking. Our exclusive Euros IRL watch party was clearly the lucky charm for the Lionesses 4-0 victory over the Netherlands!
Real stories
Check your chest
Get a reminder
e-learning
Resources
Breast cancer information