International Women’s Day at CoppaFeel!: Underwear that does more 👙

At CoppaFeel!, we want you to feel empowered to check your chest, know what feels and looks normal for you, and if in doubt about any change, get it checked out by your GP – and our partners are on board with that message!

This International Women’s Day (Sunday 8 March 2026), shopping with our friends Boux Avenue and OddBalls is a total power move! These brand heroes are offering a great way to raise funds and awareness, and are a great reminder to check your own chest too.

Boux Avenue’s Softest Ever Collection is all about comfort. When you treat yourself to one of these dreamy items, you’re not just upgrading your lingerie drawer – you are also supporting breast cancer and gynaecological cancer awareness. From 6-8 March 2026, Boux Avenue will continue its mission to look after women from top to bottom by donating  10% of sales from their Softest Ever Collection equally to CoppaFeel! And their other charity partner The Eve Appeal*. 

Yes, the collection is super cute. Yes, it’s super comfy. And yes, it’s supporting life-saving work.

Shop the collection here.

OddBalls are bringing the bold and vibrant vibes in their undies and their messaging. They’re donating 20% of all bralette sales to CoppaFeel! this International Women’s day/weekend**. Their mission is to bring joy and comfort through colourful prints and top-quality products, and  they really do offer something for everyone. This is not just ‘funderwear’ (see what we did there?), it’s colourful, comfortable bralettes that support breast cancer awareness. What’s not to love? ❤️

Shop the collection here.

Do something that does good and feels good this International Women’s Day – treat yourself to some new underwear and know that with every purchase, you’re helping champion early detection, and raising funds for charity work in breast cancer awareness 😍.

*Boux Avenue will donate 10% of sales of the Softest Ever Collection from Friday 6th to Sunday 8th March 2026, shared equally with their charity partners CoppaFeel!, a breast cancer awareness charity in the UK, registered charity number 1132366 (England and Wales) and SC045970 (Scotland), and The Eve Appeal, the UK’s leading gynae cancer charity, registered charity number 1091708 (England and Wales) and SC042612 (Scotland). Total donations are expected to be £825.00.

**20% of the sale price of all OddBalls bralettes will be donated to CoppaFeel!, registered charity numbers 1132366 (England and Wales) and SC045970 (Scotland), from Friday 6th March to Sunday 9th March 2026.